Jump ’n’ Hear – A Roblox Hearing Game

To engage with Gen Z and inform them of the possible risks of listening to loud music or games we designed a gamified hearing test in Roblox.

Jump'N'hear is divided into three quests that players must complete to test their hearing. In each quest, an animal character helps the user to hear their way to and up Mt. Earverest. As the sound of water grows louder in the second quest, players hear audio clues that give direction and guide them through the darkness. In the third quest, the users finally climb to the top of Mt. Earverest with some friendly help. The difficulty of the hearing test increases with each level.

Since its release in march 2023, Jump’N’Hear has been making waves in the press and awards world. Shortlisted at the Cannes Lions, and Silver Winner of the New York Festivals in the category HEALTHSPAN: BEST USE, the Roblox brand experience has been recognised as a striking marketing campaign use. The picture below shows a full length article on the project in the PAGE Magazine